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    Evenbetternow - Monthly Amazon Ads Mgt

    Evenbetternow - Monthly Amazon Ads Mgt

    $650.00 USD
    $650.00 USD
    Sale Sold out

    1-Month Amazon Ads Coverage of Kids Clear & Blessed Earth skus

    Spend/TACOS Targeting:

    KC: 5-13% TACOS
    BE: 5-12% TACOS

    Structural Adjustments:

    •Extract existing non-branded keywords from main campaign into separate campaigns for better placement utilization

    Initial Expansion Campaign Buildout:

    •Sponsored Product (gaps for Kids Clear, limited tactical buildout for Blessed Earth)
    •Sponsored Brand (focus on branded, limited subset of top performing SP search terms)
    •Sponsored Display (focus on remarketing)
    Ongoing Optimization Process:
    •Adjust bids and placements for performance
    •Reviews spend vs budget
    •If budget allows expand campaigns
    •Create/update reporting dashboard where KPIs are tracked and perform state of the union via bi-weekly (every other week) email communication
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